New York Attorney General Letitia James has accused Valve of promoting illegal gambling through its video games in a lawsuit filed by her office. According to the AG’s announcement, her office conducted an investigation and had concluded that Valve enabled gambling by enticing users to pay for a chance at rare items from loot boxes in Counter-Strike 2, Team Fortress 2 and Dota 2. In the lawsuit, the New York AG stressed that Valve’s loot boxes are “particularly pernicious,” because the games are popular among children and teenagers.
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Forever 21的路径则更激进。其在破产后被Authentic与SPARC收购，随后在中国通过本土合作方重启。Forever 21强化电商曝光、音乐节快闪与IP联名等动作，试图借助内容营销与下沉市场重新聚焦年轻客群。但与此同时，线上渠道同类价位带的白牌混杂、价格竞争激烈，也让品牌资产面临被稀释的风险。它证明了授权与电商可以快速“回归”，却也暴露品牌管理若失去清晰定位，很容易沦为效率型商品的风险。
杜耀豪的母亲生于越南，对母系的根源知之甚少，而这一次通话，仿佛是她迟到了数十年的、对母亲历史的追寻。杜耀豪的旅程，因此不仅关乎自己，也激活了母亲那一代人沉睡的记忆。